The Marketing Advantages of Monument Signs

Monument signs are a great way of capturing attention. In fact, studies show that almost 50% of customers showed a tendency to choose businesses due to their outdoor signs. Monument signs are cost effective, costing approximately 2 cents per 1000 views.  What’s more is that more consumers see monument signs than ads on televisions. Here […]

Choosing a Sign for Your Business is a Monumental Decision!

Congratulations!  Your company just signed a lease for a new space for the New Year and you’re ready to start growing your business.  Unfortunately, the space is in the back of a building, not visible from the street.  Sure, the monthly rent was within your budget, but if people don’t know that you exist, how […]

The Marketing Advantage of Monument Signs

Monument signs are a great way of capturing attention. In fact, studies show that almost 50% of customers showed a tendency to choose businesses due to their outdoor signs. Monument signs are cost effective, costing approximately 2 cents per 1000 views.  What’s more is that more consumers see monument signs than ads on televisions. Here […]

Upgrade Your Sign. Elevate Your Brand.

It’s a fact.  Business signs are essential to your company’s marketing efforts. After all, signs tell your customers what you do and what sets you apart from the competition. Outdated signs aren’t going to help you form new customer relationships. If you have an outdated, broken or rusty sign, it’s time for an upgrade! When you […]

Don’t Play Hide and Seek With Your Business

Your business will lose out.  Your customers will go somewhere else.  When people have to search for your business because it is so hidden, they will go to the more convenient, more visible business.  Once they step foot in your competitor’s doors, you may lose those potential customers for good. Don’t Hide, Be Seen It’s […]

Pay Attention to Your Sign: Does It Do More Harm Than Good?

  Signage has several purposes. It provides information, gives direction and promotes businesses. When your signage is well-designed, properly installed and in good condition it is an asset to your business. But when those elements aren’t in place, your signage can do more harm than good. When your sign does more harm than good: 1) […]

How to Stand Out on a Shared Monument Sign

If your business logo is a part of a larger monument sign outside of a mall, a gas station or shopping complex, the risk of it getting lost in the clutter is a lot higher. To be able to establish an effective relationship with every individual that passes the sign and your business, you want […]

Find Out the Apt Signage Options for Every Business

Whether it is advertising online or in their immediate neighborhood, every business seeks to establish its own identity as an eminent brand. While large billboards and television advertisements can be excessively expensive; monument signs and other such options offer appealing marketing solutions. Take a look at some of the best signage options for every type […]