First impressions count when it comes to your business. When a customer or potential customer comes through your doors, you want them to be impressed, to believe you care about your business and their experience. Perhaps the most important investment for a positive first impression is a high-quality, eye-catching lobby sign.
But, before you decide to just throw something up on the wall, you should understand that there are many options to choose from. Remember, you want your lobby sign to reflect the personality and mission (the brand) of your business.