It’s no secret that great signage positively impacts a business. But, if you are a property manager or owner, signs tell tenants, staff and the public what kind of business you run. Apartment complexes, malls and large commercial buildings all are in the same industry, but their needs for business signage are different. In fact, most of these companies have unique requirements. Choosing an expert team who is experienced in property management signage is vital to your success.
Why is signage, monument signs in particular, so important to property managers and owners?
Consistency
Your company may be confined to one building or it could be a number of different structures. In order to provide a professional appearance, you need consistency from building to building and throughout each building. At Forerunner Signs & Graphics, we understand the need for consistency and are there to help you maintain the same theme throughout your business.
Advertising
If you have vacancies in your building(s), you’ll want to advertise them. To grab your target audience’s attention, you will want people with training in advertising as well as business signage. Forerunner has a team of experienced designers who can make your signs highly visible and effective. We can create custom lettering, colors and provide professionally-produced images for any type of advertising or promotion you need. Have a move-in special or a variety of amenities to promote? Mentioning them succinctly on your monument sign tells people immediately of the benefits of your property.
Safety
Are you currently or planning to remodel or perform any construction work? You need signs which are easy to read and understand. This helps to prevent misunderstandings and accidents which can lead to needless lawsuits and settlements. From stand-alone caution signs to construction work ahead, how you relay the message will help keep your employees, tenants and prospects safe.
To summarize, if property management business, you need signage that attracts the right kind of people and apartment monument signs are excellent for getting your buildings noticed. However, not all monument signs are the same, and the experts at Forerunner can help you choose the right signage to meet your needs.
Here are things to consider when designing and placing your monument signage:
Achieve Greater Visibility
In some settings, it’s difficult to give your signage maximum visibility and still provide an effective way to attract the reader’s attention. We will work with you to find the prime location for your eye-catching monument sign.
The Importance of Placement
Not only is the location important, how you position the lettering on your sign is important as well. You could place 3D lettering, like the address, on top of the sign to make the words or numbers pop. You also want to make sure the sign isn’t hidden, that it’s in the best place to grab the attention of passersby.
Keeping Up Appearances
Not all apartment complexes are the same, and you want your signage to reflect your property. If you are a high-end, luxury apartment complex, your monument sign should use the highest-quality material and present a crisp, clear, professional look. You don’t want a simple sign that could represent any community. You need something that will express your uniqueness and offers a professional appearance and a lasting impression on the reader.
Looking for the right monument signage for your property but are unsure where to start? Contact the team at Forerunner. From concept to creation to installation, we’re there for you every step of the way!
