Attention Retailers! Get Your Signage in the Holiday Spirit!

You might not be prepared to throw on an ugly Christmas sweater or sing carols yet, but it IS time to order and install your holiday in-store signage. The holiday season can represent anywhere from 20% –40% of annual sales for many businesses.  A key component to your holiday campaign needs to include your holiday […]

Attention Retailers: LED Displays Lead Customers Your Way!

It may seem difficult to imagine winter right now.  As temperatures soar in the upper ‘90s in the Kansas City area, the thought of snow, Thanksgiving and the holiday season could actually be a welcome relief.  However, if you are a retailer in a crowded mall, those thoughts should have you thinking not about cooler […]

Restaurant Owners: Use Digital Signage to Entice Your Customers

With the onslaught of menu choices from a variety of restaurants, what makes you and other hungry customers choose one over the other?  If a restaurant owner is smart, they are utilizing digital signage to entice you through their doors, to their menu and to the special(s) of the day.  Digital signage is a great […]

Grammatical Errors On Signage Can Be Costly

This month, a sign promoting Visit KC went viral for all the wrong reasons.  A large sign in their window appeared to have a typo that changed the meaning of their message to one of vulgarity.  While it appears to have been a hoax, it does help reinforce the importance of proofreading.  After all, you […]

Got Sales? Get Signs!

We see them everywhere this time of year – holiday sales.  And one of the most effective ways a small-to-medium sized business can let their customers know of their holiday discounts is through signs.  Yes, this is the best time of the year to ramp up your marketing strategy and give your holiday sales a boost. There are all kinds of […]