Overland Park KS – Reasons to Use Custom Directional Signs | Sign Company Advice

Custom-Directional-Signs

Do you need directional signs for your facility? Here is all that you need to know!

Directional signs are of the upmost importance for any space that is open to the public or has a lot of visitors. They help people customers navigate through the space and provide effective crowd control. Directional signs are important for reducing the confusion and stress of visitors in a new place.

Since the use of directional signs is so essential, it puts a bigger responsibility on the designers to create effective signage. Here’s why directional signs are important!

They are Efficient

Directional signs are one of the most efficient types of signage. They help people navigate their way through a space. They make the space less crowded and avoid confusion and accidents. Moreover, the presence of these signs saves time of the visitors and the management.

They are Inclusive

Directional signs are meant to be accessible for all. So, when you're designing directional signs, you must incorporate the guidelines recommended by the Americans with Disability Act or ADA. All the signs that are installed for more than seven days of use are required to comply with ADA guidelines, including:

  • Always add Braille texts right underneath the Standard English text.
  • Design well-proportioned signs that are highly readable.
  • Install signs at locations where they can be read and seen from a reasonable distance.
  • Use a design with high-contrast colors.
  • Do not add a glaring finish.
  • Use pictograms and symbols that are easy to see and understand.

Here are a few tips for you to design a high functioning directional sign system. Keep reading to learn more!

Simple Designs are Ideal

It's important that you don't clutter your directional signs with unnecessary text and symbols. A minimalist design is a right way to go. When people look at directional signs, they don't spend a lot of time trying to decipher it. The message should be there to receive at a glance. Directional signs are read while walking and driving, and you don’t want the visitors to have to take double takes in attempting to understand the sign.

Simplicity is key for directional signs. Use simple terms, simple symbols, and a simple design to represent directions. Make sure your text is of adequate size and a very simple font, so a person gets the message just by a single glance. Consider using popularly-used and understood symbols if necessary.

Represent your Brand

Remember that each time someone sees navigational signs; it's another opportunity to show them your company name. Keep signs aligned with your marketing guidelines, including using the same fonts, colors, and styles as other signs and materials around the building. If it doesn't distract from the sign, consider adding your business name in different areas, such as in headers and footers. You could also add your logo somewhere on the sign or faded into the background.

Are you looking for a professional sign company for directional signs in Overland Park, KS? Visit our website today!