The Strategy Behind Your Business Sign
Much of today’s marketing material is geared toward online business, but there is still a great amount of success that can be found in a traditional brick and mortar store. A physical storefront allows people to sample merchandise, interact with knowledgeable salespeople, and decide with their eyes instead of their brains. In order to bring […]
What’s a Business Without a Sign?
We’ve all heard the riddle, “If a tree falls in the woods and nobody is around to hear it, does it make a sound?”. Apply that same thought to your business – if your business doesn’t have signage, does it really exist to potential customers? For a business with a physical storefront to be successful, […]
Upgrade Your Sign. Elevate Your Brand.
It’s a fact. Business signs are essential to your company’s marketing efforts. After all, signs tell your customers what you do and what sets you apart from the competition. Outdated signs aren’t going to help you form new customer relationships. If you have an outdated, broken or rusty sign, it’s time for an upgrade! When you […]
Flat Acrylic, Fabulous Choice for Lobby Signs
First impressions count when it comes to your business. When a customer or potential customer comes through your doors, you want them to be impressed, to believe you care about your business and their experience. Perhaps the most important investment for a positive first impression is a high-quality, eye-catching lobby sign. But, before you decide […]
Restaurant Owners: Use Digital Signage to Entice Your Customers
With the onslaught of menu choices from a variety of restaurants, what makes you and other hungry customers choose one over the other? If a restaurant owner is smart, they are utilizing digital signage to entice you through their doors, to their menu and to the special(s) of the day. Digital signage is a great […]
Spring into Action! Refresh Your Business Signs!
From car dealerships to commercial business parks, the interior and exterior commercial signs that your potential customers see every day tell them how to think about your business. And what better time to evaluate your signage than now? While it may not feel like Spring has arrived, it has. So, it’s the perfect time to […]
Replace and Refresh Your Business Sign
We can all feel it. Spring is right around the corner. In the Kansas City area, the weather has been a bit unpredictable, to say the least. We are all looking forward to the warmer weather, for trees to start growing leaves again and for the brown cesspool that is our backyard to turn green […]
Go 3D for Your Interior Signage
When we meet with business to determine their signage needs, many don’t truly understand the value and importance that interior signage can offer. While great exterior signs are important, carrying your business brand and image into the inside of your business is equally important and shouldn’t be ignored. When a potential customer first walks into your business, […]
Got Sales? Get Signs!
We see them everywhere this time of year – holiday sales. And one of the most effective ways a small-to-medium sized business can let their customers know of their holiday discounts is through signs. Yes, this is the best time of the year to ramp up your marketing strategy and give your holiday sales a boost. There are all kinds of […]
Maximize Your Signage to Maximize Your Event
Planning an event? Don’t forget the signs. After all, the simple fact is that great signs attract attention. Think back to any event you’ve gone to. What attracted you to it? A grand welcome sign? What kept you there? A simple directional sign? What made it a great (or awful) experience? If you go to […]
